With the Delta variant making its way to us, event organizers try to find the best solutions to not cancel everything again for another year. The same applies in the United States, where Live Nation came with a decision that may apply to all events soon.
According to a document titled “Best Practices” by Live Nation, events will let artists and their team decide if proof of vaccination is a must to enter the venues. The rule will become effective starting October 4th. However, not only the participants will follow this, but the employees and all the others who will be at the event, with a few exceptions for those who may not be eligible for vaccination.
“We believe this is a great model, and we have already implemented this successfully at many major shows including Lollapalooza. We know people are eager to return to live events and we hope these measures encourage even more people to get vaccinated. That is the number one thing anyone can do to take care of those around them and we are encouraging as many shows as possible to adopt this model.” says Michael Rapino, CEO of Live Nation.
Another event that already updated its policy with this new addition is Riot Fest in Chicago, with others like Bonnaroo, Austin City Limits, Tortuga Music Festival, EDC, and Beyond Wonderland to follow.
This is an interesting new addition and we hope that it is a good and safe solution to keep all events up and running.