Susanne Hazendonk, Spinnin’ Records’ newly appointed VP of Marketing, is set to feature on this week’s episode of Grahame Farmer’s Twitch show. The in-depth 2 hour discussion will not only touch on strategies for making and breaking acts in the modern electronic music landscape, but will provide unique insight for rising artists and professionals looking to work their way into the industry. From label owners and producers to rising industry professionals and simply fans, this week’s episode will pull back the cover on the inner-workings of today’s dance music scene.
Susanne has climbed the ranks of the electronic music industry in the past decade like no other. She started her career at Warner Benelux, working with artists like Michael Bublé, The Red Hot Chili Peppers, and Bruno Mars, before ultimately transitioning to Spinnin’ Records’ Head of Product in 2015. At Spinnin’, Susanne has helped build branding and marketing campaigns for some of the world’s biggest dance acts, from Tiesto to David Guetta, but has also worked to uncover and secure the next generation of Spinnin’ talent. Recent years have seen her play a pivotal role in the careers of Kriss Kross Amsterdam, and most recently LUM!X,
Susanne will be joining the unrivalled knowledge of Twitch host and Data Transmission founder Grahame Farmer. After being invited onto Twitch as an instant-partner of the platform, Grahame has quickly built his reputation on providing upbeat and insightful interviews with the industry’s greatest minds, including Mark Knight, Plastician, John Newman, Steve Bug, and most recently, singer-songwriter Juliette Reilly. Listen and learn, as Susanne Hazendonk is set to down with Grahame Farmer on June 1 from 1-3PM (BST).
Schedule a reminder for the episode here.