Festival News "The Green Power of NEVERSEA" Campaign wins best brand activation of the...

“The Green Power of NEVERSEA” Campaign wins best brand activation of the year, at Event Production Awards in London

Neversea festival will have an even larger area of the festival that will be powered with green energy from a wind source to prevent, reduce and compensate for any adverse effects on the environment.

The moment when Alex Parker mixed for almost 5 hours, in a world premiere on a wind turbine, 100 meters above the ground, became famous worldwide.

The 9th edition of The Event Production Awards (EPAs) took place last night in London, within this unique event being recognized and rewarded the teams and personalities that are involved in producing the largest outdoor and live events. These are the teams that play a key role in the production process or organizations that carry out this outdoor and live event.

Neversea festival won the award from the category Brand Activation Of The Year with the campaign „The Green Power of Neversea”, developed in partnership with CEZ Group Romania. Through this campaign, Neversea festival aims to become the first music festival in the world powered almost entirely with green energy, from a wind source, coming from Parcul Eolian Fântânele-Cogealac-Grădina owned by CEZ Group, in Romania, Constanta county.

„We are very happy about this award! We thank CEZ team for their trust, support and courage to make this action for the first time in history. The video with Alex Parker mixing over 100 meters high, on a wind turbine, became famous worldwide marking the beginning of our efforts to turn NEVERSEA in a festival powered with green energy for the next 2 years” said Bogdan Rădulescu, Head of Partnerships & News Business Neversea.

“The partnership with Neversea is a continuous source of inspiration for us in our challenge of bringing the green energy closer to the young generation. We wanted to create awareness and attract the Neversea public, a representative public for the green generation, so we did it. This international recognition of our activation make us very proud and happy!” said Ondrej Safar, Country Manager CEZ Romania.

The campaign was launched in 2019, with a global premiere experience: the first DJ in the world to mix on a wind turbine, at over 100 m high, located in the largest wind farm in Europe – CEZ Wind Park. For the first time, electronic music was heard from the top of a wind turbine, in a 5 hours mix, in a unique setting. The moment can be seen below.

This year, Neversea festival will have an even larger area of the festival that will be powered with green energy from a wind source to prevent, reduce and compensate for any adverse effects on the environment.

The 4th edition of Neversea festival takes place between 2-5 July, on Neversea Beach, in Constanta, Romania.

Get your tickets here – https://neversea.com

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